Chaiken

Relaunching a Brand

I created a new visual identity for Chaiken, a brand obsessed over in the 90s for their signature pant,  The brand was originally known as Chaiken and Capone and maintained an extremely loyal following. I was tasked with developing a fresh tone without losing the core identity of the brand. New logos, trims, packaging, and campaigns were created.

Chaiken Rebranding New Campaign
Chaiken Rebranding New Campaign
Chaiken Rebranding New Campaign
Chaiken Rebranding New Campaign
Chaiken Lookbook
Chaiken Lookbook
Chaiken Lookbook
Chaiken Lookbook
Chaiken Lookbook
Chaiken New Logo
Chaiken Business Card Design
Chaiken Label Design
Chaiken Stationery Design
Chaiken Garment Bags
Chaiken Boxes
Chaiken Lookbook
Chaiken Lookbook
Chaiken Lookbook
Chaiken Lookbook
Chaiken Lookbook